I knew it would be important for me to attend Music Pro ’26, I just didn’t know why. Even as the date approached, I had some reservations about making the trip down to Hollywood. I was aware from the outset that there probably wouldn’t be much income potential for me, but I also knew that connections could be made and opportunities could be created. So, I took a leap of faith. What I’m taking away from Music Pro ’26, however, is a little unexpected, even for me. Here’s what happened… (By the way, none of what I share here is meant as a slight to Music Pro ’26, its organizers, sponsors, or otherwise. As far as I’m concerned, they pulled off the conference with flying colors, and I give them kudos for having kept the train on track to the very end.)
The Music Business isn’t for Me
And by that I mean the do-it-for-your-passion, do-it-because-you-love-it, grind-it-out-until-you-make-it method most musicians are told to follow and subject themselves to. For those not in the know – I alr...
🎒 What did I actually bring back from Music Pro '26? - Not a PRS guitar (unfortunately 😄)…
- But definitely a bag full of music industry goodies. In this video, I’m unpacking everything—from tote bags and earplugs to stickers, promo materials, and a few unexpected items that somehow made it into the mix. But more than that, this video represents a bit of a shift for me… Instead of just pushing out content for consistency’s sake, I’m focusing on: - ✅ Finishing what I start
- ✅ Putting real care into what I create
- ✅ Letting the process breathe a bit Sometimes that means simpler videos like this — but they’re still part of the journey. So here’s my question for you:
If you went to Music Pro '26…
👉 What would you have hoped to walk away with? More insights, interviews, and behind-the-scenes from Music Pro '26 coming soon 👀 Don't miss out on the limited-time T-shirt bundle. Order yours now. https://davidandrewwiebe.com/?p=28398